ECONOMICS SERIES SWP 2008/07 Persuasion as a Contest

نویسندگان

  • Stergios Skaperdas
  • Samarth Vaidya
چکیده

We examine how the probability of persuading an audience depends on resources expended by contending parties. We use a Bayesian approach whereby the audience makes inferences solely based on the evidence produced by the constants. We …nd conditions that yield the well-known additive contest success functions, including the logit function. We also …nd conditions that produce a generalized "di¤erence" functional form. In all cases, there are three main determinants of audience choice: (i) the truth and other objective parameters of the environment; (ii) the biases of the audience; and (iii) the resources expended by the interested parties. JEL: C70, D20, D70

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تاریخ انتشار 2008